Hass Avocado Board
The Hass Avocado Board (HAB) is an agricultural promotion group focused on increasing the consumption of Hass avocados in the U.S.
Mission
The mission of the Hass Avocado Board (HAB) is to make avocados America's most popular fruit by increasing demand through promotion, research, and information. HAB works to grow the market for Hass avocados by enhancing consumer awareness of their nutritional benefits, culinary versatility, and taste, while also providing support to growers, importers, and retailers.[1]
Parent organization
The Hass Avocado Board operates under the oversight of the U.S. Department of Agriculture, specifically through the Agricultural Marketing Service (AMS).[2]
Legislation authorizing creation
The HAB was established under the Hass Avocado Promotion, Research, and Information Act of 2000, which authorized the checkoff program for Hass avocados.[3]
Number of employees
While the exact number isn't publicly specified, HAB operates with a team that includes both staff and industry volunteers.[1]
Last total enacted budget
The last total enacted budget for the Hass Avocado Board isn't detailed in the sources provided, but it's funded through assessments on avocado producers and importers.[1]
Leader's title
The leader of the organization holds the title "Executive Director."[1]
Services provided
The Hass Avocado Board provides services by funding research into avocado's health benefits, conducting consumer education, and running promotional campaigns. HAB also offers market data, nutrition education for health professionals, retail support, and sustainability initiatives. It works to expand the avocado market, both domestically and internationally, through various educational and marketing strategies.[1]
Regulations overseen
The HAB does not directly oversee regulations but operates under USDA regulations for checkoff programs, ensuring its activities are generic and do not favor one part of the industry over another. Compliance includes transparency in fund usage, adherence to assessment collection procedures, and providing equal benefit to all contributors to the checkoff.[1]
Headquarters address
The headquarters address for the Hass Avocado Board is: 25212 Marguerite Parkway, Suite 250, Mission Viejo, CA 92692, USA[4]
Website
The website for the Hass Avocado Board is [5](https://hassavocadoboard.com).[1]
Wikipedia article title
There isn't a specific Wikipedia article titled for this board; you might find information under broader topics related to "Hass Avocado" or "U.S. Department of Agriculture".