Cattlemen's Beef Board
The Cattlemen's Beef Board (CBB) is the administrative body for the Beef Checkoff Program, aimed at enhancing beef demand.
Mission
The mission of the Cattlemen's Beef Board (CBB) is to increase demand for beef by investing resources in promotion, research, and education. CBB works to improve consumer perceptions of beef, develop new markets, enhance existing ones, and conduct research to ensure beef's safety, nutritional benefits, and culinary versatility are widely recognized and appreciated.[1]
Parent organization
The Cattlemen's Beef Board operates under the oversight of the U.S. Department of Agriculture, specifically through the Agricultural Marketing Service (AMS).[2]
Legislation authorizing creation
The CBB was established under the Beef Promotion and Research Act of 1985, which set up the Beef Checkoff Program.[3]
Number of employees
While the exact number of employees isn't specified, CBB operates with a staff to support its programs, but it's primarily managed by volunteer board members.[1]
Last total enacted budget
The last total enacted budget for the Cattlemen's Beef Board is not publicly detailed in the sources provided. It operates with funds collected through the Beef Checkoff.[1]
Leader's title
The leader of the organization holds the title "CEO."[1]
Services provided
The Cattlemen's Beef Board provides services through funding research, marketing, and promotion initiatives. This includes consumer education on beef's nutritional value, international marketing to expand beef exports, safety research, product development, and industry information. It also supports advertising campaigns, educational programs, and collaborates with various stakeholders to promote beef consumption globally.[1]
Regulations overseen
The CBB does not oversee regulations but operates within the regulatory framework set by USDA for checkoff programs. This includes ensuring that all promotional and research activities are generic, do not favor one segment of the industry over another, and comply with rules about the collection and use of checkoff funds, transparency, and accountability.[1]
Headquarters address
The headquarters address for the Cattlemen's Beef Board is: 9110 E. Nichols Ave. #300, Centennial, CO 80112, USA[4]
Website
The website for the Cattlemen's Beef Board is [5](https://www.beefboard.org).[1]
Wikipedia article title
There isn't a specific Wikipedia article titled for this board; you might find information under broader topics related to "Beef Checkoff" or "U.S. Department of Agriculture".