National Potato Promotion Board: Difference between revisions
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|OrganizationName=National Potato Promotion Board | |OrganizationName=National Potato Promotion Board | ||
|OrganizationType=Non-profit | |OrganizationType=Non-profit | ||
|Mission= | |Mission=Potatoes USA boosts U.S. potato demand via marketing, research, and education globally. | ||
|ParentOrganization=Agricultural Marketing Service | |||
|TopOrganization=Department of Agriculture | |||
|CreationLegislation=Potato Research and Promotion Act | |||
|Budget=More than $6 million annually (as of 2016) | |||
|OrganizationExecutive=Blair Richardson, President and CEO | |OrganizationExecutive=Blair Richardson, President and CEO | ||
|Services=Marketing; Research; Nutrition Education | |Services=Marketing; Research; Nutrition Education | ||
|HeadquartersLocation=39.7392, -104.9903 | |HeadquartersLocation=39.7392, -104.9903 | ||
|HeadquartersAddress=4949 S Syracuse St., Suite 440, Denver, CO 80237 | |HeadquartersAddress=4949 S Syracuse St., Suite 440, Denver, CO 80237 | ||
|Website=https://potatoesusa.com/ | |||
}} | }} | ||
'''National Potato Promotion Board (Potatoes USA)''' is a non-profit organization tasked with enhancing the market for U.S. potatoes. Funded through an industry assessment, it works on promotion, research, and education to increase the consumption of potatoes. | '''National Potato Promotion Board (Potatoes USA)''' is a non-profit organization tasked with enhancing the market for U.S. potatoes. Funded through an industry assessment, it works on promotion, research, and education to increase the consumption of potatoes. | ||
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[[Category:Department of Agriculture]] | [[Category:Department of Agriculture]] | ||
[[Category:Partner organizations]] | |||
Latest revision as of 22:35, 10 April 2025
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National Potato Promotion Board (Potatoes USA) is a non-profit organization tasked with enhancing the market for U.S. potatoes. Funded through an industry assessment, it works on promotion, research, and education to increase the consumption of potatoes.
Mission
The mission of the National Potato Promotion Board is to promote the nutritional value and culinary versatility of U.S. potatoes, thereby strengthening demand both in the U.S. and abroad. This is achieved through innovative marketing campaigns, research into potato health benefits, and educational outreach to consumers and industry professionals.
Parent organization
The National Potato Promotion Board operates under the oversight of the Agricultural Marketing Service (AMS) within the United States Department of Agriculture (USDA).
Legislation
The board was created under the authority of the Potato Research and Promotion Act, which allows for such commodity boards to be established.
Partners
- Potato growers and importers
- Retail and foodservice sectors
- Health and nutrition organizations
Number of employees
The number of employees is not publicly specified.
Organization structure
The board is managed by a group of appointed members from the potato industry, with:
- Executive Committee
- Marketing Committee
- Research and Nutrition Committee
List of programs
- Health and Nutrition Research
- Marketing and Promotion Campaigns
- International Market Development
- Educational Programs for Consumers and Professionals
Last total enacted budget
The board had access to more than $6 million in USDA funding annually as of 2016.
Leader
Blair Richardson serves as the President and CEO of Potatoes USA.
Services provided
The board provides services aimed at increasing potato consumption, such as developing and executing marketing strategies, conducting research on potato nutrition, organizing promotional events, and providing educational resources that highlight potatoes' health benefits and culinary uses.
Regulations overseen
The board does not oversee regulations but operates within the framework set by AMS for commodity promotion boards.
Headquarters address
4949 S Syracuse St., Suite 440, Denver, CO 80237
Website
Wikipedia article
There is no specific Wikipedia article for the National Potato Promotion Board; however, information might be found under topics related to agricultural promotion boards or potato industry in the U.S.