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National Fluid Milk Processor Promotion Board: Difference between revisions
National Fluid Milk Processor Promotion Board (view source)
Revision as of 00:12, 12 February 2025
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|ProgramType=Program | |ProgramType=Program | ||
|OrgSponsor=Partnership | |OrgSponsor=Partnership | ||
|TopOrganization=Department of Agriculture | |||
|CreationLegislation=Fluid Milk Promotion Act of 1990 | |CreationLegislation=Fluid Milk Promotion Act of 1990 | ||
| | |Purpose=The National Fluid Milk Processor Promotion Board (NFMPPB) aims to increase the consumption of fluid milk products in the United States through advertising and promotional activities. It focuses on promoting milk's health benefits and expanding its market uses. | ||
|Website=https://milkpep.org/ | |Website=https://milkpep.org/ | ||
|Historic=No | |||
}} | }} | ||
{{Merge to|Fluid Milk Processor Promotion Board|date=February 2025}} | |||
The '''National Fluid Milk Processor Promotion Board''' (NFMPPB), often referred to as MilkPEP, is dedicated to promoting fluid milk consumption through national advertising campaigns, educational programs, and market research. It targets both consumers and health professionals to increase milk's market share. | The '''National Fluid Milk Processor Promotion Board''' (NFMPPB), often referred to as MilkPEP, is dedicated to promoting fluid milk consumption through national advertising campaigns, educational programs, and market research. It targets both consumers and health professionals to increase milk's market share. | ||